Daniel Okonkwo
Okonkwo Practice
Psychologist, Dún Laoghaire
Illustrative customer stories: composite examples built from how independent professionals use Appointment Tools. The people and businesses pictured are not real.
“A reminder that lands on a shared family phone can tell someone something my client never chose to share. The wording mattered to me more than the software did.” Daniel, on what a reminder is allowed to say
Daniel runs a private practice in Dún Laoghaire, with room-based and video sessions in the same week. His established clients rarely miss — the weekly slot is theirs and they treat it that way. First appointments were the problem: someone makes an enquiry, gets offered a time three weeks out, and then does not arrive. Missing that first session is very often where a course of therapy ends before it has begun.
He was wary of automating any of it. The calendar entry, the name a message comes from, the wording of a reminder — each one is a small disclosure risk, and he would rather do the admin himself for another decade than get that wrong once.
He wrote his own confirmation and reminder templates, so every message goes out in his words: his own name rather than anything describing the work, and nothing beyond the date, the time and how to reach him. A first consultation is set up as its own service with its own reminder timing — sent three days ahead rather than one, so anyone who needs to move it has room to say so instead of quietly letting it pass.
Sessions that run online get a Google Meet link created and attached automatically, so a client moving between the room and video mid-course never needs a fresh set of instructions. His cancellation window is forty-eight hours, shown on the booking page before anyone confirms, with the fee set deliberately low — enough to mark the commitment, not enough to punish somebody having a hard week.
First appointments are where he has seen the difference, which is exactly where he wanted it; the earlier reminder does most of that work. Established clients carried on as they were. The change he did not anticipate was the gap between an enquiry and a booked-in appointment closing — someone who reaches out at eleven at night can now choose a time there and then, rather than waiting until the following afternoon for a reply and losing their nerve in between.
First consultations are their own service, with their own timing, because they are the appointment most often missed.
Shown on the booking page before anyone confirms, with a deliberately modest late fee.
His own wording throughout — a name, a date, a time and nothing more.
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